Welcome to Minisode Monday, where we kick off the week with something quick and actionable — to make you more magnetic and effective — that you can implement right away.
Marsha Shandur of Yes Yes Marsha rejoins us (check out her full episode here) with ways we can harness emotions for powerful storytelling — and what to leave out for better effect.
Let’s get to it!
The Cheat Sheet:
- Telling a good story well literally floods your listener’s brain with dopamine (which helps with information processing) and oxytocin (which makes them trust you more).
- Contrary to popular belief, it’s not usually the addition of too many details that ruins good storytelling; it’s not including enough of the right details.
- What are the right details? How living through the story made you feel — the emotions the experience generated. As we share the story with others, tuning them in to these emotions allows them to better relate.
- Beginning a story with an action sequence (as Marsha demonstrates) places an information gap that helps build tension and keeps people paying attention.
- Internal monologue describing how events made us feel and naming the emotions experienced keep the listener hooked. Pinpointing where in the body we felt these emotions adds a visceral element that makes the story even more relatable.
- No spoilers — as with our favorite television shows, we want tension to build without the ending being given away.
- This week, practice telling your friends short true stories in which you include how you felt when you were living them.
- Make sure to check out Marsha’s page for AoC listeners with an exercise and extra help by which you can learn to harness emotions for powerful storytelling! Find it here.
- Download episode worksheet here.
- To learn more about social dynamics and productivity hacks, take the Art of Charm Challenge by clicking here, or text AOC to 38470.
- Also be sure to check out our Social Capital Intensive here!
- Let us know about how you put today’s Minisode Monday into practice! Tweet with @TheArtofCharm in your response or write to Jordan directly: [email protected] (he actually reads everything)!
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