Johnny Dzubak

“The stronger frame dissolves the weaker one”

Johnny Dzubak pic

From an early age, Johnny Dzubak was driven by passion.  He grew up in Greensburg, Pennsylvania, a town strongly associated with coal mining, and in a family that had been solidly blue-collar since it had come over from the Old World.  Over the last 40 years, many of these towns have become economically devastated, and Greensburg was no different.  Searching for an opportunity, Johnny left home at the age of 21 for Chapel Hill, North Carolina.

There, Johnny worked in promotions and publicity for musicians and shows and learned the art of persuasion and influence. In his bartending job and later on, bar management, he noticed that socialization is top down: people will look to and mirror the behavior of those in charge at a bar when things can begin to get out of hand.  Johnny knew that in those situations, whatever he was feeling was irrelevant – he needed to maintain his cool and the crowd would follow his lead. And that is exactly what he did.

Johnny settled into a comfortable groove and before too long a happy decade had passed.  But boredom crept in and Johnny began to take an interest in self-development.  Never one to take things lightly, he went “all in” and began reading and learning about the subject voraciously.

The research into self-development, combined with this on-the-ground experience dealing with people on a daily basis, led to a gig, as Johnny took a part-time position up in DC helping a personal development company with weekend boot camps.  One fateful weekend, Jordan and AJ Harbinger were visiting the program that Johnny just happened to be a part of as an instructor and as “fate” would have it, spent time that weekend becoming fast friends and discussing plans of what would become the mission of the Art of Charm.

Part of what Johnny has always loved about music is the ability to create lasting art.  At the Art of Charm he gets to work with people, and instead of tuning guitar strings, he’s strengthening heart strings.  He’s creating art within people, by having them seek out what they are passionate about in direct ways, by confronting the past, to calibrate a present, to achieve a future.  It’s not music you can hear, but it is the changes you can see.  While he doesn’t believe he has all the answers, he certainly has quite a few, and he’s dedicated to continuing to study and never being satisfied with where he is either personally or professionally.

Psychopaths, Sociopaths, and Idiots Part 2


Permalink to: "Psychopaths, Sociopaths, and Idiots Part 2"

So now that you know you’re not a psychopath, a sociopath, or an idiot, how do you start identifying these personality types in your own life? And then how do you go about dealing with psychopaths? You might think psychopaths, sociopaths, and idiots are easy to find. If they were, we wouldn’t have to worry so much about them. In … Read More


in Empowerment, Self Mastery

How Do I Know I’m Not a Psychopath, Sociopath, or Idiot?


Permalink to: "How Do I Know I’m Not a Psychopath, Sociopath, or Idiot?"

Fact: One in every 25 people is a sociopath. That’s not many in absolute terms, but that means sociopathy is super prevalent and incredibly hard to spot. What’s more, sociopaths are expert manipulators. Couple this with the well-documented propensity for the average person to be manipulated into doing horrible things without even realizing what’s happening, and you’ve got real reasons … Read More


in Empowerment, Self Mastery

Conquering Your Fear By Being Open


I see a lot of bad dating advice for men, WHen you keep things honest and simple the process becomes honest and simple. It’s only when you decide to play games is when you find yourself in one. Here is some tips that can help you be more effective meeting women.


in Flirting And Attraction

Be More Confident, Social & Overcome Fear of Rejection


The other day I watched a video of a young man trying to get better with his approaches. He hooked himself up with a hidden camera and walked up to random people, introducing himself and attempted to amuse them. The problem that I had with this video is that after about 30 some failed attempts, he didn’t change anything about his approach. So what was the point?


in Approaching A Woman

Where Is Your Swagger?


Swagger is an intriguing word. It is something all men want yet have trouble defining. Whenever you look up the definition of swagger, you can find two meanings of the word; one that talks about carrying yourself in a confident manner while the other is about carrying yourself in a loud, arrogant and boastful manner.


in Confidence