Best Of

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Robert Cialdini | Pre-suasion (Episode 543)
Robert Cialdini | Pre-suasion (Episode 543)

Dr. Robert Cialdini (@RobertCialdini) is a speaker, consultant, and author of Influence: The Psychology of Persuasion and, most recently, Pre-suasion: A Revolutionary Way to Influence and Persuade. The Cheat Sheet: What is “pre-suasion,” and how does it relate to the concepts inside influence? How persuasive people shape others’ behavior and how we can use these […]